Hi, my name is Alex Copeland and I work with Richard Fairbairn and the Online Success Model Team. This is another video in our YouTube traffic course on collaboration
What is Collaboration?
In this particular case what we mean is that you should collaborate with other YouTubers who have similar sized subscribers or similar niches. This is almost like reaching out for people that are influencers; these people that are in the market that you want to be in and helping each other out. The reason we say to go for similarly sized subscribers in similar niches is because you want to be able to help them as much as they can help you.
Also, if you go to someone with too many subscribers they’re not going to want to help because what’s in it for them. And if you go for some with not enough subscribers, this time you’re the one not getting any benefits. There is an exception to this rule and this is if you provide fantastic content or have a skill that you can leverage. If you can do this then pick on YouTubers that might want to collaborate with you. The fact is if you can offer them something they can’t do they might give you that extra exposure by including you on their channel.
You could also collaborate with other YouTubers to create a network of videos that drive traffic to each other. This means you could even use topics that you know you’re both into or you could even do it to get focused on the suggested videos. After a video plays on YouTube it suggests other videos that the users might be interested in.
If you can make sure that you’re all doing the same sort of thing there’s a very good chance you’ll get included and then you can ride the coattails of other people and they could ride the coattails of you. Before contacting these YouTubers it’s always good to add comments and just like, share and watch their videos. This way they’ll notice you and hopefully when you contact them they’ll know who you are.
Another great place to go if you want to talk about YouTube is a place called http://www.yttalk.com. This is a forum for YouTubers who have all sorts of people talking about tips, tricks and all sorts of things to do with YouTube and how to grow your channel. It is a great resource and you can join it for free.